Sunday, March 31, 2013

The Line-up: Tiger ad; Li-Ning loss; Umbro out, Nike in for Three ...

There was news this week in the world of sports apparel and footwear other than the brouhaha generated by a controversial Nike ad for golfer Tiger Woods. The Daily Express today, while noting the Nike-generated controversy for Woods, takes a look at his actual game.

Perhaps the biggest story other than the Facebook/Twitter ad for Woods, was Li-Ning reporting its first annual loss since 2004. The company expects its bottom line to improve this year, The Wall Street Journal reported.

In England, the Globe and Mail was downright melancholy over the inevitability of Nike taking over the apparel supply contract for the Three Lions, reported the Globe and Mail. The Tuesday night match against tiny Montenegro ended in a 1-1 tie.

British athletes sponsored by Nike are resisting signing a "performance athlete agreement" that requires them "to be available for six days a year to perform promotional duties for UK Athletics, including three days? work for the National Lottery." That may not be a problem, but an additional requirement for the Nike-sponsored athletes -- wearing the official uniform designed by Adidas and with the Adidas logo, is, reports The Daily Telegraph.

Finally, Maryland football coach Randy Edsall told the Baltimore Business Journal about the university relationship with Under Armour. ""He's never suggested ... play this guy, run this play," Edsall said of Under Armour CEO and Maryland football alum Kevin Plank.

-- Allan Brettman; twitter.com/abrettman

Source: http://www.oregonlive.com/playbooks-profits/index.ssf/2013/03/the_line-up_tiger_ad_li-ning_l.html

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